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Meta’s future is AI, AI, and more AI

by August 1, 2024
August 1, 2024
Mark Zuckerberg. | Image: Cath Virginia / The Verge; Getty Images

Meta’s second quarter earnings continue the same story from the previous quarter: generative AI may be here, but it’s going to take a long time to make money.

The good news for Meta is that, unlike pretty much every AI startup, it already makes a lot of money. Last quarter, the company made just over $39 billion in revenue, up 22 percent from a year ago, and about $13.5 billion in profit, up 73 percent. 3.27 billion people use at least one of Meta’s apps every day. That kind of scale and money buys the ability to make big bets, which Zuckerberg is famous for doing.

On Meta’s Wednesday earnings call, CFO Susan Li reiterated to investors that financial returns from its recent AI investments will “come in over a longer period of time.”…

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